Business-aware AI
AI that understands your business.
Connect your knowledge, systems, and workflows to deploy practical AI across customer engagement and everyday work.
Built around your business context. Designed for secure adoption. Implemented with you.
The category
What is business-aware AI?
Business-aware AI understands how your company works — its knowledge, customers, products, systems, policies, industry, and goals — so it can deliver useful answers and take the right actions.
- Understands your knowledge
- Connects your systems
- Respects your policies
One connected system
One system. Two surfaces.
A customer conversation in Engage becomes knowledge and action in Workbench — governed by your policies, with humans in control. The context travels with the work.
- Zerc EngageA customer asks on WhatsApp. The agent recognizes intent and acts.
- Zerc WorkbenchThe conversation becomes a task, enriches company knowledge, and stays governed by policy.
The portfolio
Two products. One business context.
How we work
From AI idea to business operation.
- 01
You describe the business
Your knowledge, systems, customers, and goals — not a blank canvas of tools.
- 02
Zerc configures, integrates, and governs
We connect your systems, set policies, and deploy agents built around your context.
- 03
Measure and improve
Track outcomes, keep humans in control, and refine the experience over time.
Industry-aware
AI that speaks your industry.
Qualify leads, surface matching properties, and schedule visits — automatically.
Answer policy questions, intake claims, and support brokers with the right context.
Onboard customers, guide products, and automate compliance-aware service.
Engage patients, schedule appointments, and handle admin — separate from clinical decisions.
Support distributors and partners with product, technical, and maintenance knowledge.
Help customers discover products, convert sales, and resolve order support.
Designed for secure adoption
Trust built into every layer.
Data protection
Encryption, retention controls, and no training on your customer data.
Human oversight
Handoff, review, and approvals keep your team in control of every action.
Governance
Roles, permissions, and audit trails across every agent and workflow.
Measurable outcomes
Resolution, conversion, and quality — tracked, not assumed.